Sites AdvertisingFirst of all a site is an advertising and information tool. It performs client’s tasks only if the target audience is aware about the resource existence. Search engines optimization is carried out during the work on the site structure and text content. After launch of the site the list of thematic resources and directories is being made; advertising action will take place on their pages. The content, duration and frequency of each advertising action are defined beforehand. It’s necessary to evaluate advertising campaigns effectiveness just during they are being carried on. It allows correcting the content and focus of measures to increase the effectiveness of advertising. According to client’s wish, it’s possible to provide detailed statistics of the site visits along with this statistics analysis. |
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